Emerging Beauty Trends amidst Disruption

BBAM: More and more beauty companies brand themselves along terms like ‘conscious beauty’, ‘green beauty, ‘blue beauty’ – are there clear definitions and criteria for these terms?

Michael Nolte: Not only is there no internationally accepted, industry-wide definition, the criteria vary across categories, because the ingredients and manufacturing processes involved are at times fundamentally different.

South America: a Unique Beauty Market

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