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ICMAD IS NOW THE INDEPENDENT BEAUTY ASSOCIATION (IBA)
September 15, 2020
Independent Cosmetic Manufacturers and Distributors (ICMAD) today launches a renewed brand identity as the Independent Beauty Association (IBA). Our new identity aims to confirm that our Association is the voice of independent beauty companies and entrepreneurs.
IBA is a non-profit trade association with over 700 member companies. It provides benefits and services that allow companies to elevate their brand to the next level, domestically and abroad. In addition, we have been advocating for entrepreneurial, independent beauty companies since 1974.
IBA’s foundation is built on four pillars: education, member service, reasonable legislation, and networking. These pillars translate into our member experience while also solidifying our place in the industry. Members, government entities, and partners define IBA as an ally based on its history, expertise, experience, and passion.
As it celebrates the beauty of independence, IBA is the champion for entrepreneurial and independent beauty brands that are striving to establish their identity and flourish in the marketplace.